Wednesday, July 11, 2012


Dear readers of my blog (the select few who still hop over at times :-)) I have something I'd like to share. We (my hubby and I) have been working in stealth mode on something for a while that we are finally ready to announce to the world. So here goes...


We are happy to announce the soft launch of our online health foods store As of today, we have 77 products, 15 brands and growing rapidly. 99% of our products are organic.

Here are some salient features of our offering:

  •  Our Loyalty Program is designed to be extremely customer friendly. On each purchase, you will earn Reward Points that can be instantly redeemed during the next order. There is no limit you need to reach before redemption. It is immediately available to use on your next order!
  • Use coupon code 509HLK to get Rs 50 off on your first order. Enter coupon code in the shopping cart page.
  • After registration and first order, you will receive a Rs. 50 gift voucher to use in your next order.
  • Free shipping on all orders over Rs. 500.
Please take some time and review If you do not find a product you'd like to see in our store, feel free to contact us and we'll do our best to source it and include it going forward. Please Note - we do not plan to carry perishable goods such as fresh fruits and vegetables at this point.

All suggestions and queries are welcome. For anything at all, please feel free to email us at For any business queries, affiliate opportunities, etc. please email Please also follow us on facebook at and twitter at

Come join us - eat well, feel well and live well!

Please help us spread the word by forwarding this to friends, liking our facebook page, following us on twitter and any other way you can.

Cheers, Team


My Zoe's Mum said...

Wow... Congratulations on the new venture... Will surely keep you posted if I have any suggestions. All the Best.

Divs said...

Thanks Falak! Are you a new reader of my blog? I see from your blog that you live in Bangalore too :-) Nice to meet you!

Simran said...

Wow!! Thats awesome :) CONGRATULATIONS on the new store and it is a concept/thing so needed right now!
All the best- will share it on my Fb page too!

Divs said...

Thanks Simran! Yes - we realized it only after we switched over to healthy foods at our own home early this year. Hope to spread the experience and message across to as many as we can.

Thanks for offering to post on your FB page. Really appreciate the gesture.

Hetal said...

Hi Divs,
Congrats yaar...this is needed everywhere. I have minimized processed and unhealthy foods in my house for almost three years now. Day by day Viren and I are going towards natural and healthy food options.
I have been ignoring my blog and have not logged in fb either so I was not aware of this. Good job!

Manasi said...

Many many congrats Divya! I missed seeing this earlier; what a fabulous initiative! Wish you all the very best and much success and will definitely help spread the to check the site now!

Divs said...

Thanks Manasi. So how did you like our site? Anything that jumped out at you?

Manasi said...

Hey Divs, apologies for the delay in replying, hadn't checked this space for a while. What I really liked about the website was the fact that you get an idea of the items avaialble at a glance, and navigation is quick and easy. I could also relate to what you've written in the 'About' section; we face that too, having to go to multiple stores to get our groceries done. If anything else comes to mind, and also if I use the site to order, will let you know. Btw is there a way we can connect on Facebook?

Divs said...

Thanks for the feedback Manasi. Much appreciated. let me know your experience if you place an order. On FB, you can connect to our shopHealthy page at and clicking on "Like". Or I can search you and send you a friend request. Are you there as Manasi Vaidya from Pune or Bombay?

Divs said...

Another quick thing Manasi - once you give it a try, do help spread the word by posting on your blog or FB page or any other way. Would be much appreciated.

Dev said...

Hi Divs,
Congrats yar...this is needed everywhere... organic product store.

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